Head of Sales (B2B SaaS)

About Us: 

Truein is a fast-growing B2B SaaS company offering Attendance and Workforce Management solutions for contractual and distributed teams. With 500+ customers worldwide, we are trusted by leading businesses to simplify time tracking, plug leakages, and drive efficiency.

Our mission is to bring transparency and control to the time & attendance process through Face Recognition and AI-driven technology. Backed by strategic investors and powered by a high-potential team of 40+ members, Truein is scaling rapidly and making a strong impact in its space.

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Our Culture:

At Truein, we genuinely care about every member we hire. You’ll learn new things regardless of your experience level. We strongly believe in creating value for all stakeholders - our employees, customers, and investors. We foster ownership, and have a dynamic, fun and vibrant startup culture.
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Role Overview: We are seeking a process-driven Sales Leader who will drive revenue growth through strong execution, funnel discipline, and predictable pipeline management.

This role is focused on improving conversion rates, building pipeline predictability, and enforcing sales rigor across the funnel. You will lead the sales team’s execution while working closely with founders, marketing, and product teams to continuously refine GTM through insights and feedback.

You will manage a team of Account Executives and SDRs, ensuring consistent performance, structured processes, and high-quality pipeline progression.

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What you’ll do:

• Own revenue targets and pipeline performance, ensuring consistent achievement through structured execution.
• Improve funnel efficiency — drive better conversion rates across all stages of the sales cycle.
• Build pipeline predictability through strong forecasting, pipeline coverage, and deal tracking.
• Define and enforce sales processes — funnel stages, qualification criteria, CRM hygiene, and deal progression.
• Run strong sales operating cadence — weekly pipeline reviews, monthly performance reviews, and stage-wise accountability.
• Monitor and optimize key metrics such as conversion rates, forecast accuracy, sales cycle time, and pipeline coverage.
• Work closely with marketing to provide funnel insights and feedback, helping refine GTM execution.
• Support enterprise and strategic deals selectively, especially in late-stage closures.
• Coach and manage AEs and SDRs to improve performance, consistency, and execution quality.

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Must Have:

• 8–10 years of experience in B2B SaaS sales, with strong experience in managing sales execution.
• Proven track record of improving conversion rates, funnel efficiency, and pipeline predictability.
• Strong background as an individual contributor before moving into leadership roles..
• Experience managing AEs and SDRs, with a focus on performance improvement and accountability.
• Deep understanding of sales funnels, CRM systems, and forecasting methodologies.
• Data-driven mindset with strong proficiency in CRM tools, analytics, and pipeline reporting.
• High execution intensity — structured, detail-oriented, and process-focused.
• Strong communication and stakeholder management skills.
• Experience working with international markets (preferably US or other developed markets).

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Good to have:

• Experience in HR-tech or workforce management SaaS products.
• Experience in growth-stage startups with scaling challenges.
• Familiarity with sales enablement tools and automation systems.
• Exposure to partner-led or multi-channel sales motions.

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Why You’ll Love This Role:

• High-impact role with direct ownership of revenue execution and sales performance.
• Opportunity to bring structure, predictability, and rigor to a growing sales engine.
• Work closely with founders and influence how the company scales revenue.
• Be part of a fast-growing SaaS company solving real-world problems.
• Competitive compensation, incentives, ESOPs, and a vibrant startup culture.

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How to Apply: If driving revenue through strong execution, building predictable pipelines, and scaling sales performance excites you, send your resume to teamup@truein.com

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Truein is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.